Tailoring Perks: Providing Employees with Lifestyle Benefits That Truly Matter

October 20, 2023

In today’s ever-evolving world of work, the concept of employee benefits has transcended the conventional health and retirement packages.

As an employer, you’re likely aware that offering the right mix of benefits can significantly impact your company’s attractiveness, employee satisfaction, and overall success.

Let’s explore the latest trends and future options in employer-provided benefits, shedding light on what employees truly desire to achieve that elusive work-life balance.

The Shifting Landscape of Employee Benefits

Traditionally, employee benefits consisted of health insurance, retirement plans, and not much else. As the world of work continues to shift, employers must get on board with the more holistic approach required by today’s workforce.

In fact, according to a recent report, 97% of employees rate their benefits package as very or somewhat important to how they feel about both their job and their workplace as a whole.

This means if you want your company to stand out among competitors for attracting and retaining top talent your benefits package matters beyond just the legal requirements.

Current Trends in Employee Benefits

Not sure where to start when it comes to providing the benefits today’s workers want? These current trends are a good place to get a better understanding of what employees value when it comes to benefit packages:

  • Wellness Programs: Health and wellness have taken center stage, especially in the wake of global health concerns. Employers are now offering wellness programs that include gym memberships, mental health support, and even yoga classes. These initiatives not only foster healthier employees but also boost productivity.
  • Flexible Work Arrangements: With the rise of remote work, flexibility has become a key demand. Employers who offer flexible work schedules, remote work options, or compressed workweeks are more likely to attract top talent.
  • Financial Wellness: Beyond traditional retirement plans, employees are looking for financial wellness benefits. This may include assistance with managing student loan debt, financial planning services, and access to investment tools.
  • Recognition and Rewards: Employee recognition is a powerful motivator. Companies are adopting employee recognition programs, offering gift cards, bonuses, or even travel vouchers to reward outstanding performance.
  • Professional Development: Investing in employees’ professional growth not only enhances their skills but also strengthens loyalty. Educational assistance, training programs, and mentorship opportunities are highly valued benefits.

The Future of Employee Benefits

While the current trends in employee benefits are making a significant impact, it’s essential for employers to anticipate what the future holds. Employees will likely seek even more personalized and innovative benefits that align with their diverse experiences and values. Here’s a glimpse of what the future might hold, and some insights that could benefit your retention (and recruiting!) numbers:

  • Lifestyle Spending Accounts: Imagine employees having accounts dedicated to their passions and interests, funded by their employers. These could be used for travel, hobbies, or personal development. This level of personalization will be a game-changer for the work-life balance of employees.
  • Environmental and Social Impact: As sustainability becomes a top concern, benefits focusing on eco-friendly commuting options, carbon offset programs, and volunteer time off will gain prominence. We’ve already seen this trend take off in 2023 and it promises to only increase in popularity.
  • Remote Work Support: With remote work becoming a permanent fixture for many, employers may need to provide enhanced support for home offices, ergonomic equipment, and virtual team-building activities. Providing this ensures employees can be productive from their home offices just as well as they could in a traditional office.
  • Health and Mental Well-Being: Healthcare is no longer limited to medical, dental, and vision plans. Holistic health benefits may include telemedicine, access to mental health professionals, and stress-reduction initiatives— all things that are valuable to today’s workforce.
  • Career Ownership: Employees might seek benefits that empower them to take ownership of their careers. This could include career development stipends or sabbaticals for pursuing personal projects. When employees feel supported in their careers, they are more likely to remain loyal to their employers.

Stay Ahead of the Curve

While employers are not legally required to offer all these benefits to employees, staying ahead of the curve can give them a competitive edge. Employee benefits are continuously evolving, and benefits that align with employees’ values and aspirations not only attract top talent but also foster a positive workplace culture and increase retention rates.

It’s crucial to remember that employee benefits aren’t just a cost; they’re an investment in your company’s success. By offering lifestyle benefits that employees genuinely want, you’ll create a workplace where people are motivated, engaged, and eager to contribute to your organization’s growth.

To explore how Edenred can help you tailor your employee benefits package to the latest trends and future expectations, book a meeting with us today. Together, we can enrich connections, enhance your company’s attractiveness, and pave the way for a brighter future of work.

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